Friday, July 29, 2011

The Gmail man...

Now the battle is on between Microsoft and Gmail - with the "Gmail Man". Last week Microsoft conducted its annual Global Exchange sales conference and successful kept every attendees (12000 of those) from tweeting or blogging about its new secrets.

On last week, Microsoft launched its "Gmail Man" spoof, which meant to spur the troops selling office 365 against Google apps, and specifically Gmail. In the video, Gmail Man tracks the keywords from your email and shows how they run ads on your inbox against it. The message was simple: Gmail cares more about advertising revenues than privacy.

Google has acknowledged that Gmail scans content and context of email as part of its ad system. And some have real concerns over G+ privacy issues.

There’s been a lot of back-and-forth between Microsoft and Google in the Office 365 vs. Google Apps cloud app-suite debate. The two have taken pot shots at their competitor’s feature set, uptime record, pricing models and more. They’ve also both taken to publicizing their respective customer wins/steals from one another.


So bottom line is: the War is On - once again.

1 comment:

SaQi said...

Google is no doubt ruling the Internet world. ;)